Today, in-game advertising specialist Adverty announced its partnership with Mamboo Games, who will be including Adverty’s seamless In-Play™ formats within their games.Mamboo Games, a Belarusian developer and publisher of successful hyper casual games, launched Adverty’s seamless In-Play™ advertising in three of its hits: Shift Race, Shift Princess, and Folding Car Puzzle.The publisher focuses on hyper-casual, casual, and midcore games. With many millions of downloads of its titles, the company also provides expertise in marketing, game design, and publishing. We chose to partner with Adverty because of the reliability and simplicity of its technology and the potential for immediate additional revenues…
Author: Editorial Team
After receiving backlash from players, the developer who was set up as a pilot project to test Facebook’s plan to put adverts inside Oculus VR games has reversed its decision. Facebook announced in the past few days that it would begin putting ads in players’ headsets, starting with paid-for game Blaston.There were no other titles listed to participate. Resolution Games, the makers of the game, have now clarified that in-game advertising “is not appropriate for the game.”A statement from CEO Tommy Palm to media outlets said the company understood gamers’ complaints. Our mission at Resolution Games has always been to…
Together with Island Records and O2, Epic Games and Island have announced today that The O2 will be part of Fortnite Creative, the world’s largest video game franchise. During Fortnite Creative celebrations, Leicester-based band easy life will perform an exclusive performance. With the launch of the Priority app, O2 customers will be eligible to win special prizes, such as tickets to future easy-life shows at O2 venues. This will be the first time The O2 has been featured in a videogame. As part of Fortnite Creative, the band will be performing tracks from its debut album ‘life’s a beach’ as…
It was announced last month that Facebook would soon start testing mobile ads within Oculus, which is designed to help developers create new experiences for their audience as well as be able to demonstrate their VR applications. Facebook have now released details of the next phase using a small test of in-headset ads. In the coming weeks, they plan to experiment with Blaston from Resolution Games as well as a few more developers. In addition to bringing more people into virtual reality, Facebook Reality Labs also plans to create a self-sustaining platform for developers and to also allow Facebook to…
As part of an exclusive agreement with Anzu.io, Razor Edge Games announced today that it will invite advertisers to place ads within its upcoming hit game Eden Falling on PC and consoles. The pre-alpha phase of Eden Falling, a free-to-play MMORPG, will take place at Steam Summer Festival on PC. Early access will be available in the months following Razor Edge Games’ launch, with a global release and a console version planned for the first half of 2022. Around 20 third-party brand DLC partners, including celebrities and IPs, will appear in the game for a limited period of time to…
Specialists of in-game advertising, Adverty, today announced two new titles to be launched in their network. The games will display Adverty’s integrated In-Play and In-Menu formats for performance and branding advertising to global audiences. From Lucky Kat Studios, we have Magic Finger 3D. In addition to seamlessly integrating Adverty’s In-Play ads, in which users can interact with billboards and other ads, Magic Finger 3D also facilitates Adverty’s Seamless In-Menu format. This combination of In-Play™ branding and In-Menu™ performance advertising is something the industry has been eagerly awaiting. The combination of performance advertising with strong branding leads to a powerful multiplier…
A year after extensive planning, GGRecon, an esports and gaming publisher, has launched a brand new website. https://youtu.be/HiG6U289bKg Their initial development began in November 2019, and based on market research, their concept design and development have been shaped to best meet the needs of their target audience. The company was founded in December 2019 and has been heavily focused on esports since then. Among the titles they cover are VALORANT, CS:GO, Call of Duty, Overwatch, and more. They have worked with Degree53 to develop a bespoke, innovative gaming and esports website that provides unique content for their esports audience, which…
DRIFT21, the long-awaited drift racing simulation game from 505 Games and ECC Games, has been officially released today as a full release via Steam for PC. Fans of drifting and racing have the opportunity to purchase DRIFT21 at a limited-time discount. A team of ECC Games developers worked tirelessly to create the most exciting and realistic drift racing experience possible while the game was in Early Access. New cars, tracks, and new game modes will be added to the DRIFT21 V1.0 release in order to ensure that as many players as possible get the best possible driving experience. Tune your…
With its summer Battle Pass, Joycity brings a new approach to online gaming. As a part of the new Battle Pass for the 2021 summer season, players will earn special Hanbok-themed clothing. Hanboks are traditional Korean outfits dating back to the 1st century B.C.With the new design, 3on3’s style is combined with traditional Seoul elements. New hairstyles will be available in conjunction with the new Battle Pass rewards, as well as a brand new Morphing System. Hanbok’s new items were taken into consideration when developing the new system. In addition, it will allow the same hairstyle to be applied to…
There is a new title in the popular Touchgrind Series – Touchgrind Scooter – available right now on iOS from illusion labs. All the exciting features players loved in previous Touchgrind titles are available in Touchgrind Scooter for mobile devices. Get on the leaderboards by performing tricks, performing stunts, and customizing your scooter. Playing Touchgrind Scooter allows players to put their fingers to the test and compete against players all over the world. With a fully customizable scooter, you can grind rails, perform incredible jumps, scale massive ramps, and so much more. Featuring over 100 colors and gear options, including…
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Kenco proudly announces the addition of 12 games for PlayStation® at the PlayStation® Indies, PS+ Double Discounts, and Games Under $15 Sales on the North American and European PlayStation Store, with up to 60% off discount. To view the press release in its entirety, please click here. 40% off on Frane: Dragon’s Odyssey Vanneth, the god residing above the world, summons Kunah, a boy of the fire dragon tribe, and asks him to find Escude, a lost girl from the angel clan. After setting out for the vast world below the clouds with his childhood friend, Riel, the daughter of…
As players step into the ring in Big Rumble Boxing: Creed Champions, they train, fight and win like legendary boxers, such as Adonis Creed and Rocky Balboa. The game is based on the most acclaimed movie franchise in boxing history. Experience an intense arcade mode, train like Rocky with classic training montages, or go head-to-head with friends with a local multiplayer experience. We’re thrilled to enter this new retail publishing partnership with Koch Media for our first traditional gaming experience with Big Rumble Boxing: Creed Champions. Koch Media’s expertise in bringing incredible games to retail will further our studio’s mission to bring cross-reality games…