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      18 August 2022

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    DIGACHAN
    Home » Dirt Rally 2.0

    Dirt Rally 2.0

    Dirt Rally 2.0

    Game Publisher:  Codemasters

    Advertising Company:  Bidstack

    Advertising Category:  Native In-Game Advertising

    Available Placements:  Trackside Banners, Flags,  Billboards, Car Decals

    Game Release Date:  26th February 2019

    Ad Examples

    Example Brands / Charities Observed

    • MG MOTORS (Case Study)
    • ESSO
    • ELONEX
    • TOTAL QUARTZ
    • MONSTER ENERGY
    • MOBIL

    BIDSTACK

    James Draper, CEO of Bidstack, said: “It is a source of immense pride that one of our longest-standing partners, Codemasters, have entrusted us to deliver more in-game advertising into their high-spec games. 

    “It is a great endorsement of our relationship with Codemasters that we now have agreements in place on three titles. It is a pleasure to work with a world-class team of game developers that consistently deliver fantastic AAA rated games that engage the gaming and motorsport audiences at scale. 

    “We are continuing to focus on adding new inventory to our portfolio which we can then make available to the global advertising agencies we are dealing with. We are confident of making further announcements in this regard during the course of this year.” 

    “Codemasters and Bidstack continue to enjoy a strong relationship, and we are delighted to enter into this new agreement,” said Toby Evan-Jones, VP Business Development at Codemasters. “We care about giving our players the best experiences, immersing players into a world of racing is at the heart of everything we do. Bidstack’s technology allows us to deliver credible advertising to the virtual trackside in a manner which mimics that of real-life motorsport.” 

    Adverty & Apex Mobile Media Announce Partnership to Offer In-Play Gaming Inventory in Canada

    27 October 2022

    Adverty and Yazle announce exclusive in-game ad partnership in MENA region

    18 August 2022

    Adverty and Drive Ahead! developer Dodreams announce exclusive in-game ad partnership

    28 July 2022

    Adverty launches industry-first streaming video technology for In-Play™ ads in partnership with SeenThis

    14 July 2022

    Adverty’s Multi-patented and Industry-leading In-game Viewability Technology BrainImpression™ Now Available Within Oracle Moat

    5 July 2022

    Frameplay Announces New Attention Metric in Video Game Environments, Validated in Partnership with dentsu’s Attention Economy Team by First-to-Market Studies

    5 April 2022

    Adverty appoints Jonas Söderqvist as CEO as brands wakes up to the power of in-game advertising

    5 April 2022

    AdInMo expands its In-Game Ops Team

    18 November 2021
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