All-new, spectacular arcade-style racing experience with Hot Wheels cars and swirling tracks ripping to consoles and PCs this year
Mattel, and Milestone, a world’s leading racing game developer, today unveiled Hot Wheels Unleashed , a brand new arcade-style racing game. This game is available for pre-order today and will be released on September 30, 2021 for PlayStation 5, PlayStation 4, Xbox Series X | S, Xbox One, Nintendo Switch and PC.[embedyt] https://www.youtube.com/watch?v=h7Q8AuKEohE[/embedyt]
Gamers can drift, mimic, jump and crash to their heart’s content on Hot Wheels’ iconic orange tracks in a variety of Single Player modes. In addition, players can compete against their friends in multiplayer races, both online and offline, the latter on a split screen.
“We will continue to target consumers through gaming platforms to engage them with our brands,” said Andrew Chan, Mattel’s chief of digital gaming. “With Hot Wheels, we want to encourage players to take on challenges, and Hot Wheels Unleashed brings that mission to life for gamers of all ages. Milestone’s expertise in racing game development has allowed us to transform our brand into an immersive console and PC gaming experience for existing Hot Wheels fans and gamers alike rediscovering the iconic brand through this game. ”
“Like many of the team members who worked on the game, I played with Hot wheels as a kid, and today I am still an avid Hot Wheels fan and collector,” said Michele Caletti, executive producer at Milestone. “That’s why we’ve gone to great lengths to deliver the purest and most authentic Hot Wheels gameplay experience ever in a video game. Made for both the Hot Wheels community and our own inner children.”
Hot Wheels Unleashed let players race the cars they played with as kids. The game features spectacular races, an extensive selection of Hot Wheels vehicles with different characteristics and rarity levels, the ability to customize cars with different skins, and breathtaking tracks in everyday locations, including special track sections and interactive items. The game also includes a revolutionary Track Editor that allows players to create tracks in any game environment and then share them with the game’s community.
The Hot Wheels Singles range was recently named the 2020 Global Best-Selling Toy of the Year, according to the NPD Group. * Fans can experience the brand, which debuted in 1968, through toys, consumer products, YouTube content and events, both live as well as virtual.