Developers of hit first person shooter Pixel Strike 3D release Android and IOS updates featuring InGamePlay brand ads
AdInMo, the mobile InGamePlay™ brand advertising platform, today announced a deal with Vulcron to integrate InGamePlay brand ads in its hit multiplayer first person shooter Pixel Strike 3D.
AdInMo’s native in-game ad units blend seamlessly with Vulcron’s 3D game environment to programmatically serve click-free ads which do not interrupt gameplay and provide Vulcron incremental monetization for its free-to-play game.
Vulcron who specializes in First Person Shooters has released updates integrating AdInMo’s performant SDK on both Android and iOS to its blocky shooting game with PC and Console style mechanics. InGamePlay brand ads have been placed in key locations throughout Pixel Strike 3D using billboards and city-style sidewalk ads as well as in high-dwell time areas, for example, in the waiting room and when players are customizing their characters.
The native ads are served programmatically as part of the gaming experience and the non-interruptive format also helps developers improve retention rates compared to other in-game ad monetization channels.
With Pixel Strike 3D’s average player session lasting up to 45 minutes per day, multiple ad placements in-game means AdInMo serves up to 90 minutes of brand exposure minutes per player per day demonstrating the high viewability achieved with InGamePlay brand advertising.
Brandon Smith, Partner at Vulcron commented:
Kristan Rivers, CEO and Co-Founder of AdInMo added: